MrBeast now has the most subscribers on YouTube of any individual account, with over 111 million followers, surpassing his closest competitor PewDiePie.
Jimmy Donaldson, an American vlogger from Kansas, gained tens of thousands of viewers and had 111,846,104 subscribers as of yesterday evening.
Meanwhile, PewDiePie from Sweden, real name Felix Arvid Ulf Kjellberg, had 111,846,079 followers, just over a couple of dozen fewer than Mr Donaldson.
MrBeast was gaining followers at a much faster rate, adding 159,000 to his account in 24 hours, while PewDiePie added 1,500 in the same time frame.
MrBeast is known for shooting and filming expensive stunts and challenges.
The 24-year-old joined YouTube at the age of 13 and initially focused his content on video game footage and discussing the estimated net worth of stars.
Only a few group accounts and business profiles have more followers than him now, including T-Series (229 million), YouTube Movies (158 million), and Cocomelon – Nursery Rhymes (147 million).
He rose to prominence after donating thousands of dollars to minor Twitch and YouTube users.
In June, the multi-millionaire gave away $500,000 to a supporter in honor of the Roald Dahl classic Charlie and the Chocolate Factory.
He also received a lot of media attention for his real-life take on the Netflix series Squid Game, in which the creator recruited people to play real-life games.
In 2020, he launched MrBeast burger, a virtual brand and customer takeaway service.
On the Joe Rogan Experience podcast he told the presenter about how he dubs his channels so people speaking different languages can enjoy his content.
He told Rogan: ‘We actually… I’m kind of curious why you don’t do this… we do our videos in other languages as well.
‘So these are the exact same videos on my main channel, but we pay voice actors to dub over them. We translate the text on the video – everything.’
The YouTuber’s Spanish channel is ‘one of the fastest growing channels last year’ and went from 300,000 viewers to a staggering 22 million in a single year.
Last year he earned $54million, according to Forbes, having garnered more than 10billion views on his clips and shows.
Talent manager manager Reed Duchscher, who began his career in the NFL, has been instrumental in helping MrBeast grow his audience, UNILAD reported.
‘I met Jimmy through a Twitter DM in 2018,’ Mr Duchscher said on the Iced Coffee podcast. A friend of ours started a Twitter group and said, “You guys need to meet.”
‘Jimmy had like, 1.3 million subscribers at the time, which is insane to say now. And we just clicked right away.’