KFC apologises for sending ‘unacceptable’ Kristallnacht message

KFC apologises for sending ‘unacceptable’ Kristallnacht message

KFC has issued an apology in Germany for encouraging customers to “treat themselves” on Kristallnacht.

On the anniversary of the day in 1938 when countless Jewish-owned businesses, synagogues, and homes were attacked and destroyed, the company sent the alert to its mobile app.

The Wednesday message from KFC read as follows: “It’s Kristallnacht Memorial Day today! Give yourself a treat by adding more soft cheese to your fried chicken. KFCheese is now open!”

KFC

After the initial notification caused outrage and shock, it issued a second message with an apology an hour later and then officially apologized for the “unplanned, disrespectful, and unacceptable message.”

The fast food chain claimed that a bot that creates notifications based on national anniversaries was used to produce it automatically by its computer systems.

But it claimed that its internal review procedure wasn’t adhered to.

KFC stated, “We remain committed to equity, inclusion, and belonging for all. We understand and respect the gravity and history of this day.

Kristallnacht resulted in the destruction of property, the arrest and deportation of up to 30,000 Jewish men to concentration camps, and at least 91 fatalities.

Because of the amount of broken glass that covered the streets of Germany and Austria after the violence, it is known as Kristallnacht, or “crystal night.”

source:nsemwokrom.com